Media Log

Internet activist Eli Pariser noticed how online search algorithms encourage our human tendency to grab hold of everything that confirms the beliefs we already hold, while quietly ignoring information that doesn’t match those beliefs.
We set up a so-called “filter-bubble” around ourselves, where we are constantly exposed only to that material that we agree with.
We are never challenged, never giving ourselves the opportunity to acknowledge the existence of diversity and difference.
Creating a difference that others don’t have is a way to succeed in your field, leading to the creation of innovations.
In the best case, we become naive and sheltered, and in the worst, we become radicalized with extreme views, unable to imagine life outside our particular bubble.
The results are disastrous: intellectual isolation and the real distortion that comes with believing that the little world we create for ourselves is the world.




Referenced by H1211135