Media Log

We like to make a show of how much our decisions are based on rational considerations, but the truth is that we are largely governed by our emotions, which continually influence our perceptions.
What this means is that the people around you, constantly under the pull of their emotions, change their ideas by the day or by the hour, depending on their mood.
You must never assume that what people say or do in a particular moment is a statement of their permanent desires.
Yesterday they were in love with your idea; today they seem cold.
This will confuse you and if you are not careful, you will waste valuable mental space trying to figure out their real feelings, their mood of the moment, and their fleeting motivations.
It is best to cultivate both distance and a degree of detachment from their shifting emotions so that you are not caught up in the process.




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